The Practice Ethos and Patients' Charter

Our aim is to provide everyone dear to you with the same kind of genuine, personalised care we would want for our own family. We pride ourselves on being able to provide a ‘Caring & Friendly Total Dental Environment’; for all your mouth could ever need; from the moment you get your first tooth until the day you lose your last (a situation which with our help, should never happen!).

All our staff will offer a warm, friendly welcome. We are very aware that for many people there are a million and one places they would rather be than in the dental surgery; so we’ve made our practice as welcoming as possible. We have also invested very heavily in high quality, cutting edge equipment and materials; allowing us to offer you a full range of choices from the least expensive to the most minimally invasive, biomimetic, restorative options (where we use incredible bonding agents to mimic nature in a way that inevitably leads to beautiful aesthetics).


YOU, AS A VALUED PATIENT are the reason we are in business.
  • We will welcome you into a caring and professional environment.
  • We will always listen with respect and respond to your needs and concerns.
  • We won’t assume that we know best and we will always make decisions with you in mind.
  • We’ll always be truthful and will keep you informed at all times


  • The best possible, friendly, helpful and knowledgeable service from all our staff.
  • The very highest standards of dental care at all times.
  • Guaranteed, complete satisfaction.


  • Provide a Dental Solution for your budget.
  • Provide Specialist Advice.
  • Make Dentistry Simple by offering you straight forward solutions.
  • Discuss everything in plain English.
  • Clearly state the costs of any proposed treatment in advance with no hidden costs.
  • Give you a prompt service and do our level best to run to time.
  • Make no charges for appointments changed or cancelled where 48 hours’ notice has been given.
  • Provide you with a great service that will ensure you will always want to return to us for your dental needs.


The Practice Ethos / Patient Charter


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